Gong
Conversations
Nobody has time to relisten to every sales call to remember what was said on it. Gong turns the call into a searchable transcript, tagged against trackers and talk ratios, and Revenue Labs reads it to build the deal state a rep relies on afterwards.
Website
Meeting Follow-up·26 meetings followed up today
Following up Harrowgate Systems… ›
TriggerMeeting ended · Harrowgate Systems - Discovery call · $295K, CISO evaluating
Deploy agentDeploying Meeting Follow-up agent on the account
Use skillLoading skills · Meeting Follow-up · Qualification Assessment · CRM Update
Reference memoryReading memory · Sales Process · Discovery & Qualification
ReasoningSentiment came back high and Priya Nair asked unprompted about the implementation timeline, both positive markers, but Paper Process is still the deal’s highest-risk pillar
ActionUpdate CRM state, draft recap email → notify AE in Slack
✓Followed up in 6 seconds ›
Surfaces inWorkspaceviaSlackTeams
Revenue LabsAPP11:22 AM
LIVE
MEETING FOLLOW-UP: Harrowgate Systems | $295K Discovery
WHAT CHANGED
Next Step updated · [Schedule technical deep dive with security team]
Economic Buyer confirmed [Priya Nair, CISO] · Sentiment logged [Positive]
WHAT TO PRIORITISE
Book the technical deep dive before momentum cools - Priya asked unprompted about the implementation timeline; get security looped in while interest is high.
WHAT TO ADDRESS
Paper Process is still the highest-risk pillar
Procurement and security sign-off steps aren’t mapped yet. Sentiment and timeline moved this call, this pillar didn’t.
COACHING RECOMMENDATION
Confirm the security review timeline with Priya on the next call, before it becomes an open risk on its own.
Review & Send RecapSee What ChangedAsk Agent
The tool alone > AI bolted on > AI-native
What changes when Gong feeds a system that learns
Three jobs Gong already does, and what each becomes when its evidence joins live company, contact and deal state.
01 | The tool on its own
02 | With AI bolted on
03 | AI-native
Call recording and transcripts
Every processed call becomes searchable.
Each processed call has a searchable record. A rep or manager must find the right call and review it.
Summaries after processed calls.
The summary helps inside Gong and can reach connected surfaces. Downstream capabilities do not inherit the same evidence or learn from the outcome.
The transcript becomes deal state.
What was agreed, what was objected to, and who attended attach to the deal itself, where every capability reads them.
Conversation trackers
Tracked concepts surfaced across calls.
Trackers find the words, phrases, and concepts a team wants to monitor. Managers still decide what to track and how each mention should change the deal.
AI Trackers recognise the concept.
They can find meaning beyond an exact keyword, but the result remains a Gong tracker. The sequence, forecast, and support response do not change by themselves.
One mention can change the whole deal view.
A competitor, objection, or pricing concern joins the company and deal record as evidence, available to every capability that reasons about what happens next.
Deal boards and risk signals
A deal board for pipeline inspection.
Gong brings activity, contacts, and conversation signals into a view managers can review. The manager still has to interpret the risk and decide what to do.
AI flags risk and recommends next steps.
The guidance is useful inside Gong. Downstream workflows receive neither the same evidence nor a shared way to learn from the eventual outcome.
The outcome corrects the reasoning.
When the deal wins, loses, or stalls, the system compares the result with the call evidence. Signals that mattered gain weight in the next review.
Runs on it
Capabilities that act on connected evidence
Sales
Sales Coaching
Active
›
Two reps stall the same way on the pricing objection
Same pattern, three live deals this month, missed every time
↑
The real moments, pulled into the 1:1
Every deal where the objection landed and nobody answered it
−
A drill built from those moments
Practise the comeback before the next call, not after
+
Same objection, the deals after: handled
Coaching put into practice and checked, not just delivered
Know what to coach, and whether the coaching stuck
Sales
Deal Assessment
Active
›
Confidence starts with the evidence
The assessment states low confidence and specific gaps when evidence is still limited.
↑
Material changes trigger reassessment
Sales process, qualification and methodology logic show what changed and what it means.
−
Rep and manager share one judgement
Both see the same evidence-backed assessment, confidence and gaps during review.
+
The current assessment is ready on demand
Evidence, confidence and gaps are already attached to the deal when asked.
A current, traceable deal judgement raises manager capacity and pipeline quality.
Sales
Meeting Preparation
Active
›
Brief built for tomorrow's Acme renewal call
Pulled live deal state 1 hour before the meeting
↑
Flagged two deals with no next step
Both stalled 14+ days since last activity
−
New stakeholder added to the buying group
CFO joined, added to the account brief
+
Objection playbook matched to the call
Pricing pushback: three proven responses surfaced
2 briefs ready for your review before 9am
BUILT FOR SECURITY, CONTROL AND SCALE
Connect data securely, capture every agent's activity, and enforce permissions with ease.
Learn about our security →CERTIFIED + COMPLIANT WITH:
ISO 27001:2022
GDPR
CCPA
Data Protection Act 2018
The GTM teams that learn fastest will win.
Connect your stack to a system that learns.